unauthorized coupon sale or reproduction. Coupons in the News. The, cVS Weekly Ad preview is posted on Thursday. Beginning in December, the company also plans to run similar ads in the SmartSource insert itself, targeted to certain problem areas that have seen the most insert thefts. Their ads run Sunday to Saturday. At News America Marketing, we take the issue of coupon security very seriously, the company said in a statement. CVS is a great place to grab all of your personal care, household and baby care needs using their ExtraCare Buck rewards system. Otherwise, manufacturers and the insert providers may have little choice but to ensure that your Sunday newspaper no longer has any coupons at all). Check out the front of your shopping cart the next time you go grocery shopping you just might see a public service announcement about keeping the countrys coupon supply safe and secure. Solano would not say whether News America is considering doing the same with its SmartSource inserts.
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The notices are appearing in News America-owned ad space on shopping carts in more than 4,000 stores, from small independents to large chains, in 44 states. SmartSource publisher News America Marketing recently placed the ads (pictured above, click to enlarge) on shopping carts in stores across the country. Some sellers claim that they simply buy extra Sunday newspapers in order to have extra coupon inserts to sell, without explaining how they manage to obtain inserts from multiple cities, days before the Sunday paper even comes out. So the shopping cart ads allow us to educate consumers where theyre likely to have the greatest impact while those consumers are shopping and using coupons. To learn more about how to shop at CVS, check out our. In the meantime, weve hired a full-time employee dedicated to coupon security, Solano said, and we are investigating every area where there could be leaks. News America has heard from customers of coupon clipping services and insert sellers, who feel like theyre not doing something right, Solano said, but they cant quite put their finger on why. We are devoted to providing valuable coupon incentives to active consumers across the country on behalf of major marketers and brands who count on us to deliver their message when and where it matters.